A Closer Look at North Sumatra

Our recent trip to North Sumatra, Indonesia, offered valuable insights into an area we have long proposed, though it remains relatively niche. The region most commonly included in itineraries stretches from Medan to Lake Toba and the Indian Ocean coast.

Arrival in Medan was smooth and efficient: immigration formalities took about 30 minutes. Kualanamu International Airport is modern and easy to navigate, and the transfer to Medan city takes roughly one hour. Etihad will launch a new route between Abu Dhabi and Medan starting from October 2025, with three weekly flights.

After hotel inspections in Medan, the journey continued to Bukit Lawang — approximately three hours by car. Bukit Lawang itself is charming, with riverside lodges and a relaxed atmosphere. Accommodation options vary in standard, but most are well located near the river and jungle.

Key activities here include light trekking in Leuser Park with good chances of orangutan sightings, village visits by becak (local rickshaw), and an evening cooking class with local families — all authentic experiences that add value to itineraries.

The route then moved on to Berastagi, a hill town reached after a four-hour drive through plantation areas and rural villages. A midday departure allows guests to see local life along the road. Berastagi offers cottage-style hotels in green surroundings, and while quieter during weekdays, it has a pleasant local feel.

On the way to Lake Toba, classic stops such as Sipiso-Piso Waterfall, Dokan Village with traditional Batak Karo longhouses, and Rumah Bolon add cultural depth. Here, the presence of the Batak culture becomes predominant. The Batak are one of the major ethnic groups of North Sumatra. Batak culture is famous for its traditional architecture, especially the striking rumah adat (traditional houses) with dramatically curved roofs. The Batak ulos, handwoven ceremonial textiles, are central to their rituals and daily life.

Approaching Lake Toba is a unique experience, offering stunning views of the world’s largest volcanic lake. A stop at the panoramic viewpoint in Simarjarunjung is highly recommended to fully appreciate the breathtaking landscape.

Reaching Samosir Island by ferry from Parapat is straightforward, with a comfortable 45-minute crossing. Once on the island, the atmosphere is notably different: quiet lakefront hotels and a more laid-back pace.

Recommended visits on Samosir include Ambarita Village, known for its ancient stone chairs where Batak chiefs once held councils, and Tomok Village, home to the tomb of King Sidabutar and local handicraft stalls. In Simanindo, travellers can explore the Huta Bolon Museum and watch traditional ulos weaving demonstrations, often paired with a tasting of local coffee or tea. Bolon Village, less frequented by tourists, offers a more authentic glimpse into everyday life on the island.

On the final day, a private boat transfer offered a practical and time-saving alternative to the ferry, followed by the return drive to Kualanamu Airport.

North Sumatra combines nature, culture and authentic local encounters — making it suitable for travellers seeking experiences beyond classic Indonesian routes.

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Written by Gabriele Di Terlizzi, Group Director of Product and MICE Operations